Media Relations

We work with startups / early-stage firms, growth-stage and established companies to craft your story and position you for success. Our professional network of advisors in the US and Canada allows us to develop, implement and evaluate customized editorial strategies, targeted messaging and media relations campaigns to suit your story, objectives and desired results.

​For Customers & Prospects, we help you to:

• demonstrate your thought leadership
• accelerate growth - build your customer base
• promote applications to different market segments
• increase the speed / rate of adoption
• keep top-of-mind, targeted and relevant
• differentiate your organization from the competition
• develop a content / editorial strategy that generates leads and partnership opportunities
• identify & analyze different audiences for outreach, education and conversion
• leverage your profile and impact of social media, conferences and events
• enhance your margins 
• bolster your sales / business development pipeline
• develop a customer-centric approach
• protect your reputation

For Investors, we help you to:

• create and sustain investor readiness
• inform / educate angels and institutional investors
• communicate and report success to analysts, investors and influencers
• develop and facilitate strategic partnerships that expand reach, influence and value
• promote and leverage networks for market development & social impact
• expand your Canadian and US markets and revenue-generation opportunities

By location, our clients have included:

Vancouver, CANADA

• ACR Systems
• ACL
• Artisan Edibles
• Colliers International
• Commonwealth of Learning
• Executives on Auction
• Forintek Canada
• Multiactive Technologies (Maximizer, Brainium)
• University of British Columbia
• Vancouver Angel Technology Network (VANTEC)
• Vancouver Downtown Jewish Community | Simcha Live Entertainment Showcase

 Ottawa, CANADA

• Athena Sustainable Materials Institute
• Association of Provincial Research Organizations (merged with Canadian Manufacturers Association)
• Bell-Northern Research (Nortel)
• Branham
• Canadian Advanced Technology Association (CATA Alliance)
• CARE Canada
• Conference Board (Canada)​
• Development Wisdom / Technology Salon
• Ecuador Embassy (SAETA Airlines)
• Government of Canada - ACOA, Canada Post, Department of Foreign Affairs and International Trade, Export Development Canada, Industry Canada, National Research Council, Natural Resources Canada
• Information and Communications Technology Council (formerly SHRC)
• Labarge Weinstein
• OCRI / Invest Ottawa
• Optical Excellence
• PRECARN / IRIS - Institute for Robotics and Intelligent Services - Networks of Centers of Excellence
• Precidia Technologies
• Public Policy Forum
• Public Sector (Canada) - numerous agencies, departments and crown corporations​
• SR Telecom
• ​University of Ottawa (Centre for Organization Development & Learning)​
• WebHancer

 Toronto, CANADA

• Canadian Business
• Globe and Mail (Report on Business)
• Financial Post
• Maclean Hunter | Truck Fleet | Canadian Food & Grocer
• Maclean's
• Ontario Healthcare Primary Nursing Practitioner Program (offered at 9 Ontario universities)
• University of Toronto Rotman MBA School

Winnipeg, CANADA

• BreakPoint Systems

Greater New York City

• Conference Board (US)
• Rutgers University
• Speaking that Connects
• UNESCO
• ​World Health Organization

Seattle, WA

• NetObjectives
• Washington Software Alliance

New Zealand

• Open Education Resources Foundation

Contact us to learn more.

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